Second to None

MARCH 30, 2018

Still, knowing that is one thing, while actually executing those experiences is another. Here are three fundamental tools for building a superior customer-service strategy. I recently had a meeting with a marketing executive from an airline. Think beyond marketing. I asked him how his marketing campaigns were going.

Customer Experience 112

Customer Experience Airlines Brands Voice of Customer 112

Strativity

JULY 16, 2014

Strativity Group’s next Customer Experience Management (CEM) Certification program will be held in Orlando, FL., Innovating the experience to create lasting memories. Integrating social media into the customer experience. Measuring what matters in Voice of Customer programs.

Customer Experience Management 40

Customer Experience Management Groups CEM Customer Experience 40

ClearAction

MARCH 20, 2020

Customer-centric voice of the customer may seem automatic: it’s the customer’s voice, so isn’t it automatically customer-centric? “Centric” means “being at the center”, and if your voice-of-customer is asking about you, then it’s not really asking about them.

Customer Centricity 62

Customer Centricity Voice of Customer Customers Financial 62

Storyminers

JULY 6, 2020

Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. Mr. His new book Hooked on Customers (April 2014) reveals the five habits of leading customer-centric firms. He empowers employees with actionable data and user interfaces to help increase customer engagement.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. Mr. His new book Hooked on Customers (April 2014) reveals the five habits of leading customer-centric firms. He empowers employees with actionable data and user interfaces to help increase customer engagement.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

Customer Alignment

DECEMBER 18, 2017

However, along the way many companies have ‘processed out’ any empathy or recognition of how the experience feels for a customer. Ease and efficiency won’t make customers stick around; emotion will and they will pay for a good one. Othello ) So, there was much talk. 2017 promised such a lot.

Omni-Channel 45

Omni-Channel Customer Journeys Chief Customer Officer NPS 45