Remove 2017 Remove Customer Experience Remove Customer Experience Design Remove Customer Focused
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Don’t Do Digital Transformation, Design It

Storyminers

This post first appeared in CMO Australia in late 2017. Too many organisations are “doing” before “designing” when it comes to digital transformation and customer experience. That’s the view of managing principal of Storyminers and experience design expert, Mike Wittenstein. Change by design.

Culture 147
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Why You Need To Design CX Change, Not Just Do It

Storyminers

This post first appeared in CMO Australia in late 2017. Too many organisations are “doing” before “designing” when it comes to digital and customer transformation, and not going deep enough into insights analysis and cultural change. Yet for Wittenstein, there’s nowhere near enough change by design going on.

Culture 113
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From Journey Map to Experience

CX Journey

It appeared in their November 28, 2017, issue. Customers are yearning for better experiences. But what are you doing to design a better experience? How do you know what your customers’ expectations are? Are you listening to customers? Are you mapping their experiences? Design experiences.

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Don’t Do Digital Transformation, Design It

Storyminers

This post first appeared in CMO Australia in late 2017. Too many organisations are “doing” before “designing” when it comes to digital transformation and customer experience. That’s the view of managing principal of Storyminers and experience design expert, Mike Wittenstein. Change by design.

Culture 100
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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

The Super-Heroes of Customer Experience are here! Customer Experience – The new focus of 2020! Customer Experience has become a top priority for businesses in 2020. They have not only brought new perspectives on the table but have redefined the customer experience exceptionally!

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The Guide to Building Your Customer Experience Technology Stack

Chattermill

The Guide to Building Your Customer Experience Technology Stack. Discover the best tools to improve your customer experience. And while customers expect you to put an increasing focus on customer experience (CX), those tools can definitely help — as long as you choose the right ones. by Sam Frampton.

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The Guide to Building Your Customer Experience Technology Stack

Chattermill

The Guide to Building Your Customer Experience Technology Stack. Discover the best tools to improve your customer experience. And while customers expect you to put an increasing focus on customer experience (CX), those tools can definitely help — as long as you choose the right ones. by Sam Frampton.