A Guide to Measuring Product-Market Fit with PMF Surveys
Retently
JANUARY 19, 2023
The term product-market fit is relatively recent, being coined by Marc Andreessen in 2007 in his guide for startups, “ The only thing that matters ”. When the product is sold in large quantities, word-of-mouth works better than paid advertising, and when you can finally concentrate on growth instead of development, you know you’ve nailed it.
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