Horizon CX

OCTOBER 2, 2023

The Experience Gap is Alive and Kicking The experience gap (delivery gap, Bain & Company, 2005) is well known: 80% of CEOs say they deliver great experiences, whereas only 8% of customers agree. SUPERVISOR: Has the customer enrolled in our loyalty program? Similar findings have been published over the years.

Net Promoter Score 130

Net Promoter Score Survey System Retail 130

Service Untitled

FEBRUARY 6, 2013

If all goes well during a purchase or service, chances are the tweets, emails, and text message applications so readily available have helped to engage our customers with loyalty programs, discounts, rewards, and product information. Their success is your success. The conversion.

Customer Service 83

Customer Service Social Media Loyalty Programs Financial 83

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal. It often has a great CX and UI.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal. It often has a great CX and UI.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

SmartKarrot

JANUARY 22, 2021

1995 – 2000: The Rise of Customer-Centric Business Outlook 2000 – 2005: Customer Relationship Management and Marketing Automation Platforms 2005 – 2010: Automation and Marketing plugs in Engagement and Sales. Further, the times then saw a huge failure rate in implementations which later resulted in endangered future sales.

Customer Success 10

Customer Success Customer Relationship Management Self Service Social Media 10

SurveySensum

SEPTEMBER 8, 2023

NPS drives revenue growth: In 2005, the London School of Economics conducted a study on customer advocacy as business growth. Engage with them through personalized communication, and exclusive offers to show your appreciation for their loyalty. This includes referral programs, loyalty programs, etc.

NPS 52

NPS ROI Social Media Effort Score 52