Remove are-your-customer-communication-touchpoints-this-stupid
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Stop Building Barriers to Customer Relationships

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Takeaway: Innovative Apple accessory vendor, StudioProper, believes you should add opportunities to ‘meet’ customers, be it by email, phone or otherwise. Customers relish in the opportunity to talk directly with you, something that is so rarely available to them and is an instant differentiator. Reading time: 10 minutes.