article thumbnail

The Complete Retail Customer Experience Guide

InMoment XI

It encompasses the in-store experience just as much as it does the online experience. In order to master the retail customer experience, you first need to understand the whats, the whys, and the hows. What is the Retail Customer Experience?

Retail 260
article thumbnail

Digital Experience: Meeting Customer Expectations

InMoment XI

Digital experience (also called digital customer experience or abbreviated as DX ) is an extension of traditional customer experience. But where customer experience takes every interaction into account, the digital experience focuses more specifically on those interactions that occur with digital touchpoints.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Relationship vs Transactional Surveys for Measuring the Customer Experience

delighted

Relationship and transactional surveys measure your customer experience, whether that’s through Net Promoter Score (NPS), Customer Effort Score (CES), or Customer Satisfaction (CSAT) metrics, so that you can better understand the “why” behind customer engagement and loyalty. What are Transactional Surveys?

Survey 59
article thumbnail

Relationship vs Transactional Surveys for Measuring the Customer Experience

delighted

Relationship and transactional surveys measure your customer experience, whether that’s through Net Promoter Score (NPS), Customer Effort Score (CES), or Customer Satisfaction (CSAT) metrics, so that you can better understand the “why” behind customer engagement and loyalty. What are Transactional Surveys?

Survey 40
article thumbnail

6 Ways to Improve Omnichannel Customer Experience

Lumoa

Net Promoter Score – NPS 2. Customer Satisfaction Score – CSAT 3. Customer Effort Score – CES 4. Customer Churn Rate – CCR 6 Ways To Improve Your Omnichannel Customer’s Experience 1. Personalize all channels Final Thoughts What is omnichannel marketing customer experience?

article thumbnail

Net Promoter Score® 101: The Complete Guide

Lumoa

The Net Promoter: what is it? The Net Promoter Score (or NPS) was designed by Fred Reichheld in 2003 to measure loyalty. That time, customer experience management was still unknown to the most of the business doers. For example, if 65% of your customers are promoters and 12% are detractors, NPS is 53. ??

article thumbnail

48 retail survey questions for the customer feedback you need

delighted

Net Promoter Score (NPS): How likely are you to recommend [store/product] to others? NPS surveys are a good way to gauge overall sentiment towards your entire brand experience, and segment customers into those who would recommend you (promoters), and those who are more than likely to do the opposite (detractors and passives).

Retail 40