Remove Financial Remove Loyalty Programs Remove Rewards Programs Remove Social Media
article thumbnail

Loyalty programs: should you issue your own points or miles?

Currency Alliance

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. Points and miles are a dominant and popular form of loyalty value. The golden benchmark is about $25 USD per year in loyalty value. This actually is not true.

article thumbnail

How to Create a Successful Customer Loyalty Program

Michelli Experience

Recently Starbucks announced a change in their highly regarded loyalty program and I heard both praise and deep criticism. Sadly, I felt very old because in 2004 the mere mention of a loyalty program at Starbucks was not well-received. 5) Make it Fun – This is about rewards and playfulness.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Why Confusing Inertia With Loyalty Will Eventually Kill Your Business

Beyond Philosophy

Perhaps all this time, I hadn’t distinguished between loyalty and inertia, either. Loyalty Programs Rarely Build Loyalty Regarding distinguishing between loyalty, inertia, and Delta, many organizations do not realize that their rewards programs do not build loyalty.

Loyalty 88
article thumbnail

Loyalty partners: co-creating customer value

Currency Alliance

Loyalty partnerships with complementary brands are the best way to create additional value, for customers and for your business. Depending on the maturity of your loyalty program, you may already have some program partners, or be a partner in somebody else’s program. I’m a case in point.

Loyalty 59
article thumbnail

Revealed: 8 Quick Ways to Improve Your Customer Retention Rate for SaaS

SmartKarrot

Conventionally, Customer retention refers to the number of customers doing business with a company at the end of financial years and expressed as a percentage of those who have been active customers since the start of the year. Use loyalty schemes to add-customer perceived value. Keep your customers informed.

article thumbnail

70+ Experts Reveal the Best Customer Retention Strategies During COVID-19

SmartKarrot

The company provides high-quality, user-friendly transcription services for legal, medical, and financial industries. This is what’s worked for me: put up a loyalty program of some kind, where your returning customers are rewarded. You can even reward them by creating a loyalty rewards program.

article thumbnail

Loyalty Strategy 2019: How to Win in the Next Decade

Currency Alliance

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45