CSM Magazine

DECEMBER 10, 2021

For customers, you aim to deliver seamless digital journeys that can help customers navigate the digital sales cycle. Take the time to execute an employee journey mapping exercise that can help you uncover the personas found throughout your organization. Now for the good news.

Customer Journeys 98

Customer Journeys Omni-Channel Employee Experience Employee Engagement 98

Currency Alliance

JUNE 19, 2019

This was my second year on the judging panel at the Loyalty Magazine Awards. What is great about The Loyalty Magazine Awards is the willingness to share why each brand won their award or received special recognition – which allows us, as practitioners, to learn, and not just enjoy the gin fizz. enjoyed a 20% sales uplift.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

Currency Alliance

FEBRUARY 26, 2019

Given how sceptical some executives and boards have become about the soft benefits derived from the loyalty program, you are going to need to show evidence of contributions to the bottom line. Profit is derived from engagement that links directly to incremental sales. demonstrating environmental responsibility.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45