delighted

AUGUST 23, 2019

It is the process and tools you use to improve the touchpoints and interactions customers have with your company and the resulting perceptions from those interactions. While you’re at it, get buy-in internally for your effort and let people know you will be following up on how they can get more involved. Is this about our products?

Customer Experience 41

Customer Experience Customer Journeys How To Effort Score 41

PeopleMetrics

FEBRUARY 11, 2015

They are measuring Net Promoter Scores (NPS scores) and Customer Satisfaction levels in real-time. However, these efforts are focused exclusively on the latter half of the customer journey — after the customer has decided to buy. That is a lot of time and effort. Don''t Skip the Courtship.

Sales 48

Sales Net Promoter Score Effort Score B2B 48

Kitewheel

SEPTEMBER 16, 2019

CX leaders have NPS score data, Marketers have campaign attributions and interactions, Sales has to consider if their emails are being opened, and technology teams are being asked to link it all together. Some journey steps are made up of simple interactions, like downloading a white paper, or completing a form submission.

Measurement 40

Measurement Customer Journeys Omni-Channel ROI 40

Confirmit

MAY 29, 2018

With the right program in place, the Voice of the Customer can directly correlate to business success metrics so it’s well worth the time and effort to connect with customers using the right channel, at the right time. White Paper. Why Implement a Voice of the Customer Program? When to Collect the Voice of the Customer?

Customer Journeys 40

Customer Journeys Multi-Channel Net Promoter Score Competitive Advantage 40