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Think you’re sending too many surveys? How to avoid survey fatigue.

Qualtrics

Answering a survey every day for a company you only interact with every few weeks is high effort. Responding once a month to a company you interact with every week is much lower effort. In B2B, best practice is to send your customer surveys quarterly. DOWNLOAD EBOOK. Check out our Question Design Handbook.

Survey 42
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How to write great survey questions (and avoid common mistakes)

Qualtrics

For example, rather than “How is our customer service?”, write “Thinking about your interaction with us today, what could we do better?”. To learn more about survey question design, download our eBook, The Qualtrics Handbook of Question Design or get started with a free survey account on our with our world-class survey software.

Survey 52