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The Ultimate Cheat Sheet on How to Write Complaint Response Letters to Customers

Myra Golden

Watch this short video of me discussing the JetBlue letter in detail. It’s important for you to acknowledge the customer’s situation and express empathy. Follow my simple 5-step process for responding to complaint letters and you will restore customer confidence and regain goodwill after even the most devastating service mishap.

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5 Steps to Your Best Complaint Response Letter – with Powerful Examples From JetBlue, American Airlines and JCPenney

Myra Golden

Then, I custom create response letters that reflect the brand’s voice. The 5 steps ensure that the complaint response letter restores customer confidence and regains goodwill. Here are my 5 steps with great examples from great companies that know how to regain customer goodwill after the worst has happened.

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You can expect a rise in customer frustration and significant increases in escalations to supervisors right now. Here's help.

Myra Golden

This week I’ve been working remotely to help my clients redirect intense interactions, regain control, and restore customer confidence in these uncertain times. Today I’m sharing with you the guidance I’m giving my clients right now, in these intense times with customers. My roller bag is stowed away like winter sweaters.

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