Remove Course Remove Customer Expectations Remove Loyalty Programs Remove Rewards Programs
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5 digital transformation tips for restaurants

BirdEye

Since customers don’t need to enter a PIN code, mobile payments are usually quicker and more convenient. . There’s a lot of marketing value in having a storefront – many interested customers who walk by may end making a purchase. Of course, it’s equally important to have a strong presence in the digital space.

Tips 93
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Customer lifetime value formula: Easy ways to calculate it

delighted

How to calculate customer lifetime value How to increase customer lifetime value. What is customer lifetime value (CLV)? The customer lifetime value calculation will tell you what the average customer is worth to your business throughout the course of the relationship. Start a rewards program.

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Loyalty Strategy 2019: How to Win in the Next Decade

Currency Alliance

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45
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Breaking down the walls: Loyalty Magazine Awards 2019

Currency Alliance

Independent of individual program achievements, the most important development across the industry has not been in individual technological triumphs, but a hastening structural shift in how brands understand and approach the purpose of their loyalty programs. ING Direct is one of those brands. Kudos to them.

Loyalty 49
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It’s (almost) never 1%: how to price loyalty rewards

Currency Alliance

If 74% of consumers choose a store based on their loyalty program, then why do few loyalty programs have more than 25% of their customers participating? Customers are interested in earning a meaningful amount of value, but the value they receive does not meet minimum expectations – so people quit.

Loyalty 40