BirdEye

JULY 5, 2023

Why does relationship marketing work? Relationship marketing works as it helps you understand your audience better and allows you to stay in constant touch with your customers. This technique comes in handy when a business wants to acquire a higher volume of new customers to scale their company.

Examples 98

Examples Strategy Marketing Social Media 98

Up Your Service

MAY 3, 2017

Our previous blog post demonstrated the power of customer voice in an unsolicited book review from a technology industry guru. Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing.

Hospitality 74

Hospitality Travel Industry Brands 74

Lumoa

FEBRUARY 9, 2023

It encompasses activities such as customer retention, customer loyalty programs, customer feedback surveys, customer reviews and ratings, customer panel discussion groups, customer support services, and more. It is trusted by 92% of consumers.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

ClearAction

OCTOBER 1, 2018

“Only 16% of marketers feel their organizations are extremely responsive to the consumer.” Even the most sophisticated VoC programs’ managers acknowledged that they didn’t have a plan nor the skills and bandwidth to drive company-wide action on VoC insights. Reap: quick-wins >> NPS & revenue (now).

Customer Experience 63

Customer Experience Effort Score ROI Study 63

Thematic

NOVEMBER 13, 2018

We have more data than ever before, but drawing insights from that data to actually understand your customers “voice” is extremely difficult. What is Voice of Customer (VOC)? 4 best practices for a successful VOC program – how to make it work. But how do you do it well?

Voice of Customer 101

Voice of Customer Net Promoter Score Effort Score ROI 101