Remove Competitive Advantage Remove Customer Insights Remove Social Media Remove White Paper
article thumbnail

Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

While traditional customer feedback is a goldmine of insights that can drive business growth, a substantial portion of this valuable feedback lies in unstructured data. Leveraging unstructured data analytics is the key to transforming this raw data into actionable insights that can transform your customer experience strategy.

Analytics 488
article thumbnail

State of Analytics In Customer Programs: Customer Loyalty Focus, Machine Learning Adoption and the Data Science Skill Gap

Bob Hayes

A new customer analytics survey of 80+ companies provides a look into the state of analytics in customer programs. Only 32% of respondents are satisfied with their company's use of analytics to create a competitive advantage. We studied 88 companies that have a formal customer program (e.g.,

Analytics 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top BOB Blog Posts for 2017: Data Science, Machine Learning and Customer Analytics Best Practices

Bob Hayes

Customer Analytics Best Practices: Free White Paper - Competing on analytics today means integrating data silos, applying machine learning capabilities and leveraging data experts/scientists in your formal customer programs. Download the complete 22-page white paper. What Must You Ask?

article thumbnail

Top BOB Blog Posts for 2017: Data Science, Machine Learning and Customer Analytics Best Practices

Bob Hayes

Customer Analytics Best Practices: Free White Paper – Competing on analytics today means integrating data silos, applying machine learning capabilities and leveraging data experts/scientists in your formal customer programs. Download the complete 22-page white paper. What Must You Ask?

article thumbnail

5 Easy Ways to Master Customer Intelligence in 2022

SmartKarrot

You might have the customer data, but are you using the siloed data and insights into practical actions that help you grow your business and brand equity? It is about time that we started listening to our customers. Customer intelligence tools can help track customer activity, interactions, history, browsing behavior, and more.

article thumbnail

What is Voice of the Customer (VoC)?

Confirmit

Voice of the Customer refers to the way an organization collects customer feedback, analyzes the data, distributes it to the right people and takes action on these insights in order to generate financial benefits. Why Does Voice of the Customer Matter? How Do You Build a Voice of the Customer Program? Social Media.