How to Turn Social Media Customer Service into a Marketing Strategy
ShepHyken
MARCH 31, 2018
When customers leave a scathing review on Facebook or send a nasty tweet, it is often because the first effort, whether on the phone, through social media, or even in person, was not handled to the customer’s satisfaction. My friend and colleague, Jay Baer says, “Social media turns customer service into a spectator sport.”
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