Brand Values Feedback Roadmap ROI 
Think Customers
DECEMBER 13, 2021
Here’s a refresher of 6 transformation roadmap steps to help deliver exceptional customer experiences and set your brand apart in the marketplace. Step #1: Understand your current CX state Your brand needs to maintain and develop a deep understanding of your customers—their basic needs and unique expectations.
CX University
OCTOBER 19, 2017
The open market impact was disastrous in brand value, perception, customer experience and trust. Third, as noted in this research , many current executives of S&P 1500 companies do not know how to value customers for anything other than their eventual payment. That’s a cornerstone of trust. But it happened to Samsung.
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