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6 ways to renew (and stick to!) your CX vows

Think Customers

Here’s a refresher of 6 transformation roadmap steps to help deliver exceptional customer experiences and set your brand apart in the marketplace. Step #1: Understand your current CX state Your brand needs to maintain and develop a deep understanding of your customers—their basic needs and unique expectations.

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Your Customer Experience is Superficial unless you have the “Q”

CX University

The open market impact was disastrous in brand value, perception, customer experience and trust. Involve customers, partners, and employees in the testing process: Add this to roadmap and delivery. That’s a cornerstone of trust. So this could have happened to anyone, from Apple to Android to any other manufacturer.