SurveySensum

JUNE 1, 2023

In today’s retail landscape, customer loyalty is a currency that’s hard to come by. This is not good, as detractors can bad mouth their experience with your business and damage the brand value. Then it means there is a lot of room for you to improve customer loyalty and satisfaction.

NPS 52

NPS Retail Effort Score Net Promoter Score 52

Qualtrics

DECEMBER 8, 2020

This advantage results in a bias towards buying the brand’s product, even if it's sold at a premium. It comes from the customer attaching their ‘self-image’ to the brand’s messaging. By buying the product, they’re buying into brand values, which they identify with. How can we measure a brand’s financial value?

Measurement 59

Measurement Brands Net Promoter Score Social Media 59

Strativity

APRIL 27, 2023

Margin matters now more than ever A handful of restaurant category brands invested early in proprietary customer engagement platforms and were rewarded with enduring positions of strength, while other brands struggled to pivot. This is in comparison to Wendy’s 4% royalty fee. McKinsey and Co. james.lanyon@materialplus.io

Strategy 52

Strategy e-support Roadmap Customer relationships 52

Strativity

APRIL 27, 2023

Margin matters now more than ever A handful of restaurant category brands invested early in proprietary customer engagement platforms and were rewarded with enduring positions of strength, while other brands struggled to pivot. This is in comparison to Wendy’s 4% royalty fee. McKinsey and Co. james.lanyon@materialplus.io

Roadmap 52

Roadmap Customer relationships Brands e-support 52

Lumoa

FEBRUARY 9, 2023

It encompasses activities such as customer retention, customer loyalty programs, customer feedback surveys, customer reviews and ratings, customer panel discussion groups, customer support services, and more. This helps to ensure customer satisfaction and builds long-term customer loyalty.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445