Books Customer Centricity Customer Confidence Customer Focused 
Blake Morgan
JUNE 13, 2023
It’s all in the name of trust and customer-centricity. Andres Barry, President of JetBlue Travel Products, says customers have become more selective about how they book travel and want a company they can trust if something unexpected happens. They want to work with companies they can trust have their needs in mind.
ShepHyken
OCTOBER 15, 2018
(Convince and Convert) Have you ever wondered what causes some companies to earn free publicity from customers who gush about them? My Comment: My friend, Jay Baer, has written an amazing new book, Talk Triggers , about how to get your customers to talk about you – and so much of that depends on the customer experience.
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