Remove B2C Remove Competitive Advantage Remove Customer Centricity Remove Self Service
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How to Make Customer Service A Competitive Advantage

TeamSupport

Many are turning to emerging technologies and processes, like the ones below, to develop customer-centric strategies. How to optimize the B2B customer experience for a competitive advantage. Rather, it will provide service teams with an opportunity to foster more one-to-one connections with their customer base.

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B2B Customer-Centric Strategies

Natalie Petouhof

Tweet Customer-centric strategies have been the mainstay of B2C companies like Amazon and Google. Industry-leading B2B companies increasingly respond to intensifying global competition by putting customer-centricity and experience at the heart of the strategy.

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Customer Experience Challenges According to 15 CX Experts

Lumoa

For larger organizations, the top customer experience challenge will be figuring out how to strategically invest for the present while staying nimble for the future. You don’t need to worry about being left behind in five years if you can’t keep your customers for the next five weeks. Let’s think in customer touchpoints instead.

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A CMO’s Guide To Creating A B2B Customer Experience

Answer Dash

Without this foundation of understanding, you won’t be able to deliver a successful customer experience. Have a Customer-Centric Vision Customer experience is built from every interaction a customer has with your company. Creating a customer-centric vision that permeates through the entire company is key.

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Advance from Personalization to Customer Journey Orchestration

Pointillist

In this post, I’ll discuss how organizations are using customer journey orchestration to improve personalization decisions across all channels and touchpoints, enhance CX and achieve their business goals. What is Customer Journey Orchestration? Journey orchestration goes beyond traditional personalization techniques.

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CX Lessons from 2016: 31 Customer Experience Pros Share Their Plans for 2017

Bold360

She is experienced with companies in the B2B and B2C industry sectors. “While a customer-centric culture is the new standard, according to Gallup…” 71% of B2B customers are not engaged across all industries and are at risk of being replaced; not because of products and services, but rather failing their customers.