Maz Iqbal

JULY 30, 2014

This is what I notice about the whole Customer thing: the focus is almost exclusively on the technical stuff (metrics, data, analytics, technology, processes) and almost no recognition of the human. It was possible, now to be both… -Rachel Naomi Remen, Kitchen Table Wisdom. Does this matter?

Customer Philosophy 91

Customer Philosophy CRM Leadership B2C 91

Maz Iqbal

DECEMBER 22, 2014

When I interact with the organisations that I interact with do I get left with the feeling-experience of being cared for by an organisation? Are there any occasions where I, as a customer, feel cared for? I, as a flesh and blood human being, do not show up on the organisational radar. The answer is: No!

Leadership 103

Leadership Customer Philosophy Employee Engagement Loyalty 103

Education Services Group

JUNE 21, 2018

Interview customers, analyze data from your systems, and gather analytics on web traffic, and more. Move from reactive to proactive: Changing your core customer philosophy from reactive to proactive is the biggest obstacle your company will face. Ready to embark on the customer-mapping journey?

Customer Journeys 53

Customer Journeys Customer Philosophy Exercises Customer Retention 53