QSR: How Restaurant Brands Can Compete With Third-Party Delivery
Strativity
MAY 25, 2023
Third-party providers comprised a whopping ~52 percent of food and drink app downloads in 2022, signaling a tug-of-war with large, national franchises that is only going to heat up. A strong brand reputation can be an effective gateway for supporting value proposition elements—and many are highly competitive to third-party applications.
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