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When personalization goes wrong

Integrate.ai

Personalization is an important part of modern marketing and customer engagement. By creating personalized campaigns that resonate with people on an individual basis, companies have the potential to forge stronger connections with prospects and customers, strengthen their brand, and boost sales.

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Which retailers will thrive this Christmas and beyond?

Eptica

Date: Friday, December 2, 2016 Which retailers will thrive this Christmas and beyond? Published on: December 02, 2016. So, in order to catch customers ‘in the moment’ (i.e. Look to give customer easy, hassle free click and collect and in-store returns options for example. Share this page on: Tweet.

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How are retailers working to improve customer experience?

Eptica

Date: Friday, February 26, 2016 How are retailers working to improve customer experience? Published on: February 26, 2016. Author: Robin Tandon Customer experience is important to every industry, but particularly vital for retail. Share this page on: Tweet.

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So how did customer service perform in 2015?

Eptica

Date: Friday, January 22, 2016 So how did customer service perform in 2015? Published on: January 22, 2016. This polled 1,000 US and 1,000 British consumers on Cyber Monday about their experience of online customer service during the holiday shopping season. Share this page on: Tweet.

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Customers Not Impressed With Black Friday and Cyber Monday Customer Experience

CSM Magazine

billion on Black Friday, British consumers are much less satisfied with retail customer service compared to Christmas 2014. This is according to new research from multichannel customer engagement software provider Eptica. 37% of Britons are unhappy with the experience in store, with 27%. Despite record UK sales of £1.1