Remove 2016 Remove CEM Remove Customer Experience Management Remove Touchpoint
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In Case You Missed It…Top CX Reads

Clarabridge

Are you wondering where 2016 went? Customer Journey Map Template. Building a customer journey map is one of the first steps toward effective customer experience management, but it’s hard to know where to start. Learn more here: Customer Journey Map Template. Social Customer Service Etiquette.

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5 Tips to Creating a CX Program in Healthcare Insurance

Clarabridge

According to Aetna, 22 million people are expected to purchase individual healthcare coverage in 2016. Insurance companies now need to make sure that their customers are not only healthy, but also happy and want to stay with them. This change has led to many insurance companies investing in customer experience management.

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Customer Journey Mapping – an art or a science? Part 1

Ian Williams

In fact, in a survey undertaken by Gartner in 2014, 89% of marketers stated that they expect to compete primarily on the basis of CX by the year 2016. Although it has only really been taken seriously within the past 15 years, many of the aspects and practices found within CEM (Customer Experience Management) go back a lot, lot further.

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2015 Temkin Group CX Vendor Excellence Award Winners

Experience Matters

Watch this blog and my Twitter feed for an announcement about the 2016 CX Vendor Excellence Awards in January 2016. 1) Company Overview: Clarabridge’s customer experience management platform helps hundreds of the world’s leading brands understand and improve the customer journey. Clarabridge. ResponseTek.

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