Brand Move Roundup – June 1, 2020
C Space
JUNE 1, 2020
Supercar marque Lamborghini , like many automotive firms, is entering esports, with “ The Real Race ,” a virtual competition built around their Huracán. The inaugural race in the series will feature a 24-driver mix of professional racers and participants the company has selected from a pool of automotive journalists and influential YouTubers.
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