Remove 2006 Remove Chief Customer Officer Remove Customer Journeys Remove Innovation
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Book Review – Chief Customer Officer 2.0 – How to Build Your Customer Driven Growth Engine

ijgolding

Even if your company does not yet have a ‘Chief Customer Officer’ or ‘CCO’ it is unlikely to be long before they do! Re-branding a Marketing professional, or a Customer Service professional a CCO does not mean they have the competencies required to fulfill the role. Not down your silos.

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Personalizing Customer Experience – An Interview with Jeanne Bliss

SurveySparrow

You wrote your book “Chief Customer Officer : Getting Past Lip Service to Passionate Action” back in 2006. Tell us about what major changes you’ve seen in the CX space from 2006 to now? SurveySparrow: Allow me to switch gears and ask a technical question on the topic of the customer journey.