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The desire to make a difference in creating a customer-oriented culture – an interview with Kathy van de Laar

ijgolding

While I was there, the agency started working with something called experience-based branding. I found it fascinating to think about how you could build your brand by how you served and communicated with your customers. I started EarlyBridge in 2004. For a lot of companies, it’s still just lip service.

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10 Examples of Bad Outsourcing and How to Avoid Them

Magellan Solutions

Due to the numerous advantages outsourcing has to offer, including reduced costs and access to a larger talent pool, an increasing number of companies are outsourcing their software development needs to outsourcing companies. WHY DO COMPANIES OUTSOURCE THEIR BUSINESS? In 2004, J.P. Source: Magellan Solutions. CASE STUDY.

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25 important social media questions, answered

BirdEye

Social media is a daily part of our lives, but many companies still have questions about it. This can be in the form of an article or video, contests and giveaways , or updates about your company. How much does social media marketing cost a company? How do you use it effectively? What are the rules for posting content?