Loyalty Rewards Programs Sports Touchpoint 
BlueOcean
DECEMBER 13, 2022
Check your wallet (digital and/or physical) – do you have loyalty cards for your favorite retail outlets? loyalty programs on average. Ulta tells a similar story— 95% of their revenue comes from their loyalty program members. The data is clear—loyalty pays… but it is often harder to achieve than it looks.
Think Customers
DECEMBER 14, 2020
This is true as true in sales as is it in sports – probably more so. Customer loyalty is absolutely critical,” said Blank, referring to both relationship-building and bottom-line benefits. No one becomes a diehard fan overnight – or, in the sales world, after just one touchpoint. But what’s the best way to develop diehard fans?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Currency Alliance
FEBRUARY 26, 2019
In December 2018, we published what we consider will be the Top 10 Trends in loyalty marketing during 2019. Businesses, their markets, and customer behavior have evolved dramatically in the past 10 years, yet most loyalty programs have only made incremental changes (in some cases to the detriment of customers).
Currency Alliance
NOVEMBER 14, 2019
The overarching loyalty trend of 2020 will continue to be brands getting to grips with digital transformation. If that sounds like loyalty is late to the party, that’s not necessarily a bad thing. 2020, however, seems likely to be the year in which stars align for a more profitable, productive and open future for loyalty.
Currency Alliance
MARCH 21, 2019
Loyalty systems were some of the first marketing technology, dating back 35 years. Making the same progress in loyalty has been much more difficult. The typical incumbent loyalty technology platform comprises five core modules: CRM/Analytics Platform. Loyalty Rules Engine. Now, these legacy systems are showing the strain.
Expert insights. Personalized for you.
177 
Let's personalize your content