Remove Gamification Remove Loyalty Programs Remove NPS Remove Touchpoint
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Top 5 Customer Service & CX Articles for Week of February 19, 2024

ShepHyken

I do like the customer experience definition, which is every touchpoint from the first interaction until the customer is no longer doing business with you. My Comment: Lately, I seem to be attracted to articles on loyalty programs. Perhaps that’s why you’ll find at least two articles about loyalty in this week’s roundup.

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5 Best Customer Retention Software to Try in 2024

SurveySparrow

It not only manages customer information but also supports and enhances the customer journey at each touchpoint. Customer Loyalty Programs There are software that helps with the customer loyalty program , and that’s next on the list of this customer retention software. They are as follows.

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Retail Customer Experience: Strategies for Keeping Shoppers Engaged and Loyal

Retently

It’s an environment where shoppers feel understood and valued at every touchpoint. It includes every touchpoint a customer has with the retailer, whether it’s walking into a store, speaking to customer representative or unwrapping the product at home. What sets an exceptional retail customer experience apart?

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

Why is NPS ® going up or down? It encompasses activities such as customer retention, customer loyalty programs, customer feedback surveys, customer reviews and ratings, customer panel discussion groups, customer support services, and more. Both groups of technologies can be utilized to make analytics more actionable.

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Loyalty for CEOs: how to add enterprise value to your loyalty program

Currency Alliance

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

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The role of emotions in CX and how you can use them to design better experiences

ECXO

This is what the famous NPS attempts to measure. Ensure your brand is consistent across all platforms and touchpoints to help customers remember and recognize you. Gamification: Incorporate elements of gaming into your marketing strategy. Nostalgic Marketing: Nostalgia can be a powerful tool in engaging the hippocampus.

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Loyalty Marketing For CEOs: Add Enterprise Value To Your Business

Currency Alliance

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? As CEO, the time you can dedicate to your loyalty program is probably close to zero. Most loyalty programs report how many members they have.

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