Pros & Cons of Using NPS To Measure CX Success
Doing CX Right
JULY 24, 2019
Is “Net Promoter Score,” otherwise known as “NPS,” a good measurement of customer satisfaction. They depend on NPS as a sole metric to determine customers’ perceptions and feelings about their brand. During the interview, we discuss several questions including: IS MEASURING NPS WORTH DOING? IS NPS A DRIVER OF REVENUE?
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