Remove Ecommerce Remove Online Experience Remove Return on Investment Remove Strategy
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Whitepaper: The Five Core Pillars for Your CEM Strategy

Responsetek

It can be defined as explicit links to strategy; and these links make everyone in the organisation accountable for customer-driven results. Using Customer Experience Management (CEM), companies are able to transform their focus on customers into more tangible and measurable outcomes, thus, bringing the customer commitment to life.

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What Millennials Expect from Online Customer Service

Joe Rawlinson

And for retailers, this means understanding more about how to engage with this demographic and working out what they require from a shopping experience. It’s a myth that millennials have abandoned physical stores in favour of online shops. The key then, you would think, is to combine the two experiences. Clear path to purchase.