Ecommerce Online Experience Return on Investment Strategy 
Responsetek
MAY 8, 2018
It can be defined as explicit links to strategy; and these links make everyone in the organisation accountable for customer-driven results. Using Customer Experience Management (CEM), companies are able to transform their focus on customers into more tangible and measurable outcomes, thus, bringing the customer commitment to life.
Joe Rawlinson
JULY 8, 2015
And for retailers, this means understanding more about how to engage with this demographic and working out what they require from a shopping experience. It’s a myth that millennials have abandoned physical stores in favour of online shops. The key then, you would think, is to combine the two experiences. Clear path to purchase.
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