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The cost of NOT focussing on Customer Experience

ijgolding

Wanting proof of the real financial benefit of a CX focused strategy is a very common requirement of those who run businesses – and so it should be. Yet their research calculated that thanks to poor customer service during 2016, the financial cost to companies in the UK alone was costing companies over £37 BILLION!!! (

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5 Top Customer Service Articles for the Week of May 13, 2019

ShepHyken

My Comment: Just as it takes more than just good customer service to keep a customer coming back, a bad customer experience may not cause you to lose customers, either. Counter-intuitive as that may seem, the author is making the case that companies who deliver poor customer service are “most profitable.”

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How Help Desk Software Increases Your Customer Support ROI

Help Scout

If you’re thinking about investing in customer support software, you’re probably wondering if the cost will pay off. Calculating the return on investment (ROI) of a new tool can be tricky. More customer support teams are focused on driving growth and proving significant worth to the business.

ROI 40
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Reduce Customer Churn with the Voice of the Customer (VoC)

Thematic

A focus on customer acquisition often overshadows the vital task of retention. A shocking 66% of consumers end relationships with companies due to poor customer service. This highlights a disconnect: Customers crave positive experiences, yet businesses sometimes must listen proactively. The consequence?