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The Inextricable Link Between CX & EX

Experience Matters

How can you possibly expect to consistently deliver great customer experience with apathetic or disengaged employees?!?! Although the connection between customer experience (CX) and employee experience (EX) may seem obvious to many people, it’s important that we periodically test the linkage.

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2019 XM Trends From Qualtrics Thought Leaders

Experience Matters

To help me identify trends for 2019, I reached out to some of the many thought leaders across Qualtrics and asked them to share one or two of the top experience management (XM) trends they are expecting to see in the coming year. The post 2019 XM Trends From Qualtrics Thought Leaders appeared first on Customer Experience Matters®.

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CRM still a major force behind unified CX

Clicktools

But, as the AppExchange continues to grow and grow, it’s the capabilities that companies can integrate into CRM that are exploding old notions of good customer and employee experience. These days, delivering a superior customer experience means knowing your customers better than ever before.

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How does technology support the CX core competencies?

Clicktools

According to the Temkin Group, the four core competencies of customer experience are: Purposeful Leadership : Operate consistently with a clear set of values. Compelling Brand Values : Deliver on your brand promises to customers. Employee Engagement : Align employees with the goals of the organization.

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An Article On Customer Experience That Actually Makes Sense

GetFeedback

Customer-centric culture: Your company’s brand values must align with putting the customer’s needs first and fostering customer sympathy. And your programs and processes should reinforce customer connectedness. Employee experience: Happy employees cultivate happy customers.