Comparison Competitive Advantage Customers Online Experience 
Answer Dash
MAY 7, 2018
Now, more than ever, optimizing customer experience should be a #1 business priority. Today’s customer expectations are continuously on the rise, and a positive online experience could mean the difference between a conversion and a lost customer. The figure stands at 23%for B2B,” ( Forrester ).
Chattermill
JULY 6, 2017
Challenger banks must get the basics of customer experience right - Banking CX Part 2. customer experience. CX is a competitive advantage but is now becoming essential to customer attraction and retention in a competitive banking market. Great customer experience is now an expectation.
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