How to Gain Leadership Buy-In for VoC. HINT: Show Them The $$$
PeopleMetrics
AUGUST 7, 2019
For almost any initiative in business, the way to convince leadership to invest is to show them a return on investment (ROI). In turn, the best way to secure executive sponsorship in VoC is to demonstrate that improving the customer experience pays big returns. Look inside at CLV to determine ROI.
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