I Buy, Therefore I Am: The Psychology Behind Why We Choose Our Favorite Brands
InMoment XI
MAY 14, 2022
In what ways do your favorite brands help create your personal brand? How do they contribute to fulfilling your individual needs? And how do your shopping dollars help craft—and confirm—your personal identity? So, Why Do Customers Choose Their Favorite Brands? A Few Examples from Best-In-Class Brands.
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