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The Need for Customer Experience is Based on Science Not Myth

Natalie Petouhof

Brands must recognize that customers’ hardwiring of the brain’s and their neurological desire for flow and easy of use as part of the cost of doing business. With the word-of-mouth social networks provide, brands need to heed the seriousness of differentiating their brand’s customer experience or be left in the dust.

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The Essential Guide to Customer Service Outsourcing

Magellan Solutions

Regardless of the channel and the type of customer service you need, whether it is voice or non-voice function, contact centers got your back! . In fact, based on a survey commissioned by RightNow and conducted by Harris Interactive , 73% of consumers trust a brand that has friendly customer service representatives.