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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

Colin is an accomplished Speaker, a renowned Best-Selling Author, and a Co-Host of a successful podcast, The Intuitive Customer. Rudy Dalimunthe – VP of CX at Tokopedia, Ex Indosat – XL Axiata – Ernst & Young, CX & Customer Engagement Professional. LinkedIn : [link]. Website : [link]. LinkedIn : [link].

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Loyalty for CEOs: how to add enterprise value to your loyalty program

Currency Alliance

In my opinion, if someone believes they have reached ‘best practice’, then they typically stop thinking about how to create more value for all stakeholders, and simply allow inertia to drive their customer engagement efforts. If you get either of these dimensions wrong, no amount of points will make customers loyal.

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Loyalty Marketing For CEOs: Add Enterprise Value To Your Business

Currency Alliance

The 40-60% of less frequent customers are a far larger commercial opportunity. Capture exclusive customer insight. Your proprietary data tells you a lot about your most frequent customers. If you get either of these dimensions wrong, no amount of points will make customers loyal.

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