Remove 2015 Remove Brand Values Remove Effort Score Remove Feedback
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Report: Lessons in CX Excellence, 2015

Experience Matters

We just published a Temkin Group report, Lessons in CX Excellence, 2015. This report provides specific examples of how these companies’ CX efforts have created value for both their customers and for their businesses. Dell’s CX efforts start with an emphasis on listening to and engaging with customers and employees.

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11 Customer Experience Trends for 2016 (The Year of Emotion)

Experience Matters

In my post last year I named 2015 “ The Year of Employee.” As you can see in our video Driving CX Transformation , customer-centric culture requires mastering four CX core competencies : Purposeful Leadership , Compelling Brand Values , Employee Engagement , and Customer Connectedness. Effort Metric Expanding.

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What Is Brand Perception, How to Measure It & 4 Examples

BirdEye

Brand perception surveys These are used to gather direct feedback from your target audience. You can include questions about how they perceive your brand, what qualities they associate with it, and their overall impression. Regularly measure and analyze these metrics to gauge brand perception.