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A blended set of measures are critical for customer-centric operationalization

Doug Leather

Surely everybody with some understanding of change management principles recognises that transformation requires an amended set of measures and/or the addition of some added measures to ensure focus and accountability? BT have become somewhat of a ‘poster child’ when it comes to Customer Effort Score in action.

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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

Brenda Lynn Dichoso – Head of Customer Experience Performance Management at PT Smartfren Telecom. Brenda Lynn Dichoso is a customer experience executive with direct vertical market experience in designing, implementing, and managing complex customer care operations in a telecom set-up. LinkedIn : [link].