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Brands Pivoting from B2B to B2C

NetBase

Our straight back office chairs have been replaced with plush pillows and perhaps a toddler-sized company mascot running around. Just as cell phones have doubled and adapted as business and personal tools, so have brands during the pandemic edition of working from home. Brands are people too, after all.

B2C 98
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Auto insurance companies working on their customer service experiences

Service Untitled

Who doesn’t identify with Flo, the loveable and helpful cashier with the tricked-out name tag? Who doesn’t recognize the reptilian mascot with the Cockney accent for GEICO? Progressive Insurance Companies promise you customized quotes and immediate personal service.