Comm100

JANUARY 21, 2020

The digital customer journey describes how your customers move across digital touchpoints as they progress from prospect to customer to advocate. Examining your digital customer journey is critical to improving your customer experience by ensuring that every touchpoint is monitored and optimized. Remember: Be mobile-ready.

Customer Journeys 209

Customer Journeys Social Media B2C Omni-Channel 209

Comm100

JANUARY 21, 2020

The digital customer journey describes how your customers move across digital touchpoints as they progress from prospect to customer to advocate. Examining your digital customer journey is critical to improving your customer experience by ensuring that every touchpoint is monitored and optimized. Remember: Be mobile-ready.

Customer Journeys 100

Customer Journeys Social Media B2C Omni-Channel 100

Currency Alliance

APRIL 11, 2018

Consumer brands used to mistake this for loyalty. Realizing that it wasn’t loyalty after all, has left them hot under the collar. To tackle this problem head-on, consumer brands must make every marketing touchpoint a celebration of implied self-confidence, and belief in the superiority of their offering. Disloyalty marketing.

Consumers 45

Consumers Brands Loyalty Effort Score 45