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Customer loyalty and brand protection define commerce in 2020

LoyaltyPlus

However, the year so far has placed the world in a position few could have ever predicted – the new normal characterised by social distancing, selective buying with limited choice and decisions almost entirely based on brand recognition and loyalty rewards. These are what will carry a programme and the company through the current ‘storm’.

Loyalty 52
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Customer loyalty and brand protection define commerce in 2020

LoyaltyPlus

However, the year so far has placed the world in a position few could have ever predicted – the new normal characterised by social distancing, selective buying with limited choice and decisions almost entirely based on brand recognition and loyalty rewards. These are what will carry a programme and the company through the current ‘storm’.

Loyalty 52
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John Paul names Frédéric Martinez as CEO EMEA

John Paul

The John Paul Group, worldwide leader in client loyalty and customer relations, announces the appointment of Frédéric Martinez as CEO for the EMEA region. His knowledge of the challenges in the tourism and finance sectors as well as the richness of his career will strengthen the group and its teams.”. “I

Tourism 40