PK

MAY 12, 2020

In short, mobile empowers brands to engage customers in new ways. A great example of this approach comes in the work we do with a leading action sports footwear, accessories and apparel retailer. Learn more about how to design the right rewards program for your organization. About the Author.

Loyalty 52

Loyalty Loyalty Programs Apparel Guidelines 52

Currency Alliance

FEBRUARY 26, 2019

In December 2018, we published what we consider will be the Top 10 Trends in loyalty marketing during 2019. Businesses, their markets, and customer behavior have evolved dramatically in the past 10 years, yet most loyalty programs have only made incremental changes (in some cases to the detriment of customers).

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Currency Alliance

MARCH 21, 2019

Loyalty systems were some of the first marketing technology, dating back 35 years. Customer-side, the greater control and flexibility around data, enabled by microservices, is experienced as more rapid deployment of features, accurate personalization, greater relevancy, and an improved perception of the brand. It seems doubtful.

Loyalty 58

Loyalty Banking Loyalty Programs CRM 58