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Make Your Company’s Name Your Brand Promise

ShepHyken

They start with a playbook that lists the standards that drive the vision, which include something as simple as the proper way to greet customers as well as more detailed processes. As I read through the handbook, I could sense the bank’s vision and values coming through the pages. Ethics and behaviors are covered.

Brands 116
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Amazing Business Radio: Jeff Toister

ShepHyken

Jeff Toister Provides 3 Steps to Developing a Customer-Focused Culture. Nearly every company says that they want to have a customer-focused culture, but then why are so many companies lacking one? What are the steps that your company needs to take to be committed to becoming customer focused?

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5 Top Customer Service Articles For the Week of November 21, 2016

ShepHyken

I’m surprised at how many companies have not yet embraced social media for marketing and customer care. Read this report to get a better understanding of the importance of using social media as a way to connect with your customers. The NPS Handbook to Analyze the Drivers of Loyalty by CustomerGauge. Follow on Twitter: @Hyken.

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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

He held sales and technical leadership positions at IBM, where he advised companies on the strategic use of information technology to solve business problems and gain a competitive advantage. Bruce is widely viewed as a leading expert in how large organizations build differentiation with customer experience. Bruce Temkin.

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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

He held sales and technical leadership positions at IBM, where he advised companies on the strategic use of information technology to solve business problems and gain a competitive advantage. Bruce is widely viewed as a leading expert in how large organizations build differentiation with customer experience. Bruce Temkin.