Totango

SEPTEMBER 1, 2020

Renewal Is a Product of the Customer Experience. The above list of common causes of churn should make it clear that churn is not a failure of customer success renewal efforts. Renewal decisions are made at any time during the customer journey and are the direct result of the customer experience.

Net Promoter Score 104

Net Promoter Score How To NPS Effort Score 104

BirdEye

APRIL 7, 2023

Measuring the success of your marketing efforts the right way is crucial. This makes it easier to understand if your marketing efforts contribute to your business goals. The customer acquisition cost can be compared with the customer lifetime value to determine whether the cost is justifiable.

Marketing 52

Marketing Social Media Return on Investment Touchpoint 52

Storyminers

JULY 6, 2020

His best-selling book in 2016 is called: How to Wow: 68 Effortless Ways to Make Every Customer Experience Amazing. Aimee Lucas is an experience management researcher, advisor, trainer, and speaker. His new book Hooked on Customers (April 2014) reveals the five habits of leading customer-centric firms.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

His best-selling book in 2016 is called: How to Wow: 68 Effortless Ways to Make Every Customer Experience Amazing. Aimee Lucas is an experience management researcher, advisor, trainer, and speaker. His new book Hooked on Customers (April 2014) reveals the five habits of leading customer-centric firms.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130