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What is Voice of the Customer (VoC)?

Confirmit

Promote culture change: By driving customer-centricity and cross-functional change. Why Implement a Voice of the Customer Program? in order to give a holistic view of the customer experience. What Voices Are There Besides the Voice of the Customer? White Paper. Case study. Contact Us.

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The Customer Process: The Five Thing You Need To Know Now

Esteban Kolsky

Recently, Esteban Kolsky, Brian Vellmure and Krissy Espindola were summarized in a white paper from NICE based on their roundtable discussion on The Customer Journey: The Five Things You Need To Know Now. There can be scores of these metrics for any particular job. Take, for example, understanding customer needs.

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Inside Customer Success: Oracle Marketing Cloud

Amity

At Oracle Marketing Cloud we’ve undergone an effort to integrate various technologies into a single platform that enables our customers to accelerate and optimize the way they find and nurture prospects in a more personalized, targeted, and automated way. That was my first formal exposure to Customer Success.