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Customers-Employees-Leadership: Distinguishing Between ‘Caring About’ And ‘Caring For’- And Why It Matters

Maz Iqbal

I invite you to consider that the strongest bonds, usually called loyalty, occurs where one human being experiences himself cared for (as a unique human being) by another human being. Of course it matters! Caring About Employees v Caring For The Employee. Does this difference matter?

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Tales of Customer Experience: The Good, The Bad, And The Ugly?

Maz Iqbal

giffgaff, as a matter of course, sends extra SIMs to members. In so doing, these folks will make it easy and enriching for customers to do business with that organisation. AND I was informed that I could get a replacement SIM activated immediately instead of waiting for one to arrive in a couple of days. How is that possible?