Consumers Gamification Loyalty Programs Magazine 
Currency Alliance
JUNE 21, 2018
That’s been my feeling as I mull over this year’s Loyalty Magazine Awards, where Currency Alliance was proud to be Prime Sponsor. So in the context of the gongs now having been handed down, here’s a look out over loyalty marketing landscape: what makes a winning program now, and what new surprises might be in store for 2019.
CSM Magazine
AUGUST 4, 2023
Imagine a scenario where a coffee shop actively engages with its customers through personalized loyalty programs, social media interactions, and timely promotions. Create a Loyalty Program Creating a loyalty program is a great way to reward your most loyal customers for their continued support of your business.
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CSM Magazine
SEPTEMBER 8, 2023
Traditional marketing tools and retention tactics that might have worked a decade ago are now outdated in the eyes of the savvy digital consumer. In this rapidly evolving landscape, businesses must adopt advanced and innovative strategies to not only capture the attention of customers but also foster enduring loyalty.
Currency Alliance
JUNE 19, 2019
This was my second year on the judging panel at the Loyalty Magazine Awards. Gamification and personalization have come on leaps and bounds in loyalty to supplement points and rewards. One brand even overcame the persistent limitations of blockchain to run a successful trial. 1. Looking beyond transactional rewards.
ProProfs Chat
JUNE 30, 2020
Create better customer loyalty programs. Books on Building Customer Loyalty. Do you know that 53% of consumers said they would be more likely to consider brands that are transparent on social media for their next purchase, while a lack of transparency might lead 86% to purchase from a competitor? The Loyalty Effect.
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