Consumers, Effort Score, Loyalty Programs and White Paper

How to Turn Social Media Customer Service into a Marketing Strategy

ShepHyken

MARCH 31, 2018

The 1979 study by the Technical Assistance Research Program , commissioned by the White House Office of Consumer Affairs, found that a complaining customer might tell 8-12 people about a negative experience they had with a business. A perfect average review score can sometimes seem too good to be true.

Social Media

Social Media Self Service Customer Service Marketing

Paranoid Brand Warning: Consumers can sense your fear

Currency Alliance

APRIL 11, 2018

Consumers love confidence. On evidence, true customer loyalty is won through projecting self-assuredness, generosity and boldness through your brand. As consumer marketing agency C Space puts it in their 2017 report, “Unlocking Customer Inspired Growth,”. Consumer brands used to mistake this for loyalty.

Consumers

Consumers Brands Loyalty Effort Score

Customer Experience Update

How to Turn Social Media Customer Service into a Marketing Strategy

Paranoid Brand Warning: Consumers can sense your fear

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